Archiwum tagów: google


Supercharge your eCommerce efforts with remarketing

  In our last article, we provided advice on how to decrease the dreaded cart abandonment rate, pointing out that it’s a great idea to target specifically the people who abandoned their carts with follow-up marketing messages. It’s one of many examples of remarketing techniques that crafty marketers use to locate people who interacted with […]

web analytics ecommerce

Learn the basics of web analytics for eCommerce

  If you are running an eCommerce business, there are many important reasons why you should use web analytics to track and improve your performance and literally no reason to completely give up on it. It’s cheap, risk-free, not necessarily time consuming and, most importantly, it works. Learn what you can do today to start […]